The Knoxville community is deeply saddened by the passing of Charles “Charlie” Tombras II, a revered leader in the advertising industry and the former president of Tombras, who passed away at the age of 83 on July 2. Charlie was a beloved figure whose contributions to both the business world and the local community have left an indelible mark that will continue to shape the future for years to come. Over the course of his 50-year career, Charlie dedicated his time, energy, and passion to the growth of Tombras, securing high-profile clients, and establishing the agency as a cornerstone of the local economy. His leadership, humility, and innovative approach to business made him a respected figure both within the advertising industry and among those who had the privilege of working with him.
Born on September 23, 1941, Charlie Tombras grew up in Knoxville, where he would go on to make his most significant contributions. Before embarking on his illustrious career, Charlie served with distinction in the U.S. Army, earning the respect of his peers through his service and dedication. His military experience was an important influence on his approach to leadership, teaching him the values of discipline, teamwork, and a strong sense of responsibility. Charlie’s time in the Army helped shape his character and instilled in him the principles that would guide him throughout his life and career.
Charlie’s career in advertising began in the early 1960s when he joined his family’s business, Tombras, which had already been established as an agency with a strong reputation in the area. From the beginning, Charlie exhibited a passion for helping businesses grow and thrive through innovative marketing strategies. His vision for the agency was far-reaching, and under his leadership, Tombras would grow from a local business to an agency with national reach. Over the years, Charlie worked tirelessly to secure high-profile clients, managing large-scale campaigns and creating memorable advertising that would become synonymous with success. His ability to forge strong relationships with clients and provide them with the best creative solutions was one of the key factors that helped Tombras rise to prominence in the industry.
Throughout his tenure as president, Charlie remained deeply committed to the success and growth of his agency, but he also made it a priority to give back to the community that had supported him throughout his career. Charlie understood that the success of his agency was not only measured by profits or awards, but by the positive impact it could have on the community. He became a philanthropist in his own right, contributing to various charitable causes and supporting organizations that made a difference in the lives of those in Knoxville and beyond. His commitment to giving back was evident in the way he carried himself both in the workplace and in his personal life. Charlie was always ready to lend a hand or offer guidance to those who needed it, whether it was through mentoring young professionals in the industry or supporting local nonprofits.
Charlie’s leadership style was defined by his humility, integrity, and ability to inspire those around him. He was never one to seek the spotlight for himself, but instead, he focused on lifting others up. He believed in creating an environment where people could thrive and grow, and under his leadership, many employees of Tombras went on to have successful careers in advertising and marketing. Charlie’s ability to empower those around him made him not just a boss, but a mentor and a friend. His legacy is one of fostering talent, inspiring innovation, and leading by example.
In addition to his work with Tombras, Charlie also had a significant impact on the University of Tennessee, his alma mater. He was deeply committed to education and believed in the power of learning to transform lives. Charlie played an instrumental role in supporting the university through various initiatives and providing scholarships to students pursuing careers in advertising and marketing. He was a strong advocate for the next generation of creative minds and worked to ensure that the university continued to be a place of opportunity for aspiring professionals. His contributions to the university are just another testament to his dedication to improving his community and supporting those around him.
As a respected leader in both the advertising industry and the Knoxville community, Charlie Tombras’s death has left a significant void. His family, friends, colleagues, and the many individuals whose lives he touched are all mourning the loss of a man who was not only a pioneer in his field but also a mentor, philanthropist, and community leader. Charlie’s legacy will continue through the ongoing success of Tombras, as the agency that he built and nurtured for more than 50 years continues to operate as a leader in the industry. The principles he instilled in the company—innovation, integrity, and commitment to community—will continue to guide its future.
Charlie is survived by his family, including his wife, children, and grandchildren, who are left to cherish the memories of a man who was not only a successful businessman but also a loving husband, father, and grandfather. He is also survived by a large network of friends, colleagues, and community members who will forever remember him for his generosity, kindness, and unwavering dedication to making the world a better place.
In this time of grief, Charlie’s family has asked for privacy as they navigate the loss of a husband, father, and grandfather. However, they also deeply appreciate the outpouring of support from the community and are grateful for the kind words and tributes that have been shared in Charlie’s memory. The family also requests that any memorial contributions be made to the University of Tennessee or a charity of choice, as a way to continue Charlie’s legacy of supporting education and making a positive impact on others.
Charlie’s death serves as a reminder of the importance of leadership, community, and kindness. He lived a life that was dedicated to his work, his family, and his community, and he leaves behind a legacy that will continue to inspire all those who had the privilege of knowing him. His passing is not just the loss of a respected business leader, but of a man who touched the lives of countless individuals through his generosity, compassion, and dedication.
As the community mourns the loss of Charlie Tombras, they also take comfort in the knowledge that his influence will continue to be felt for years to come. His dedication to his family, his agency, and his community will continue to serve as a guiding light for those who follow in his footsteps. Charlie’s life was a life well-lived, and his impact on the world will never be forgotten.
Rest in peace, Charlie. Your legacy will continue to inspire all of us who had the honor of knowing you, and you will be deeply missed by all who were fortunate enough to be a part of your life.
